The tourism and events

The rapid growth of sheaths In the past decade take to the formation of an Identifiable offsprings sedulousness (Bowdon et al. , 2006). This paper depart be nidus mainly on the sports upshots Industry and will Identify and discuss what the events Industry actually has to offer. Firstly It will investigate the different sizes of clear events followed by examining its characteristics and their economic value.The past designer for an event used to be creating an luck to get away from the normal routine of day to day liveness and loud spring organically from communities or prompted by personal, individual milestones normally triggered by nostalgia. An event could also be a cultural juncture such as Christmas when all societies set up celebrate and commemorate together. ain and cultural occasions atomic number 18 no longer the only motive for an event, today the events industriousness is widely known for generating extremely attractive wrinkle chances and Is frequently econ omically motivated. dissolute events appeal to a large number of participants and spectators and screwing vary In size from partnership events, for example the local schools sports day, to a mega event such as the Olympics or the World Cup. Hallmark events and major events be the other two groups within the industry that events are categorize under. Marries in Get (2005, p. 1 8) defines a mega event in the succeeding(a) way Their volume should exceed one million visits, their capital equal should be at least $500 million, and their reputation should be that of a must see event. Where as Get (2005, p. 6) will interpret a mega event to be one that also yields extraordinarily high levels of touristry, media coverage & prestige. The proliferation of sporting events are linked to a combination of factors, one of them being IT and communications. As technology has developed the coverage of sport crapper now be broadcast to a global audience, this attracts companies and sponsors w ho will Inject money into the event and use It as a marketing and advertising opportunity. Sporting events are major contributors to the economic growth and development of the host country. Road et 2011) Mega sprung events stinkpot help promote and develop cities and be utilized to Improve station infrastructure, adapt buildings, construct cultural spaces, landmarks and dernier sports facilities. They send word increase tourism levels, which can then rich person a positive knock on import to the local community. Local businesses will benefit and the injection of income into the local frugality can potentially have more Jobs.These mega events attract global media coverage, it can put the hosting country at a new level of local, subject and international importance and the venue can become a tourism landmark for the foreseeable future. The London 201 2 Games have definitively served as a catalyst for development and Improvements, both tangible and Intangible, which would othe rwise have interpreted decades to achieve. There Is no doubt that the citizens of London and Great Brutal will benefit from the Games for a long time to come. (Great Britain, UK Government. 013) potential threats and inconveniences have to be considered. The risk of terrorist attacks on the events location can drastically increase, the event could have negative effects on the environment and traffic congestion can become an inconvenience for participants, spectators and locals if the right planning and management has not been addressed. Sporting events employ drama and can attract large numbers of bulk so to keep negative impacts on the host country or organization to a minimum understanding the events characteristics is an important factor when planning an event of any size.Event managers should investigate the area type whether it is in a rural, urban or metro environment, the event location and the time the event is held and its duration, a prediction of the expected attendanc e and who the event is aimed at and how you are going to market the event and finally how your going to accommodate your customers and participants. In sporting events you also need to consider the sports governing body and employ the correct professionals to ensure he governing body rules and regulations are met and healthful-kept throughout the event.For a mega event such as the Olympics the opening and determination ceremonies and the medals being awarded to the competitors are significant and memorable characteristics of the sporting event. In conclusion, the events industry has a lot to offer, with the governments support, increase in tourism and continuing to create ways in which to attract events to the county the industry will continue to amplify and play a significant role in the economy, as well as having a positive input on the coal community and the host country it will also go on to depict memorable experiences for those involved.